People are drawn to associations around four drivers: interest, issue, discipline, or geography. This fact hasn’t changed. However, with the proliferation of technology that permits wide and instantaneous sharing of information and knowledge, getting together is easier than ever. Add the entrance of the millennial generation, the most collaborative generation in human history, into the workforce and association membership and we have a new playing field for associations. Associations need not cede their place as home for professional community if we place member collaboration and engagement as a priority, seek new models and invest in developing volunteers to lead us. Tapping our original research on components and key analytical tools, Mariner assists national organizations in evaluating, refining or rebuilding, and monitoring component programs. Tap Mariner’s experience in nurturing and growing member communities to improve yours.
Related Blog Articles
In difficult economic times, moving your resume (electronic or paper) to the top of the pile is extraordinarily difficult if not impossible, and the resume pile in hard times often resembles Mt. Everest. But as every successful sales person knows, face-time, not read-time remains the key to closing the sale.
Related Case Studies
We share our journey with the American Association of Diabetes Educators to diagnose and overcome stagnancies within its chapters without overlooking the needs of the members.
American Association of Diabetes Educators re-invented their chapter and special interest group structure to address the new member & volunteer.
Talking with Joshua Paul, Socious, about the annual meeting session & association trends