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Mariner Management & Marketing LLC

Association Executives

Blog
Jul 25
Peggy Hoffman
Association Component Exchange CEX Logo

Looking for a learning event that's all about association chapters and other member communities? One where we don’t start the conversation with “why chapters?” but with “Yes, chapters …” It’s coming! October 13, 2017 #AssnCEX2017

Blog
Aug 12
Peggy Hoffman

If you have chapters - geographic components of any form - join us for a full day of conversation focused entirely on how to "LeverageChapters. We're calling it CEX: Association Component Exchange. The "We" is a group of curious component relations professionals with hosts Billhighway and Mariner.

 

Blog
Sep 02
Peggy Hoffman
Power of A Stronger by association

The Power of A is why we are association professionals and built our business in this transformative industry. We see the power of A throughout the year as associations programs and efforts reach individuals around the globe from setting standards and guiding regulations and legislation to innovating products and processes to extending a helping hand. The power of A is on full display as the country attends to Hurricane Harvey.

Blog
Sep 23
Peggy Hoffman
light bulbs with one lit - new ideas

Associations are tweaking, evolving and revamping their chapter programs. According the ASAE Foundation Mutually Beneficial Volunteering Relationships, 44% or associations in the study indicated they reviewed their structure and 41% added or deleted components or made a change within the past five years. Examples of this will be part of the conversation at CEX: Association Component Exchange on October 13 in Arlington, VA.

Blog
Sep 27
Peggy Hoffman
Human body muscle view of back

What chapter doesn’t need more volunteer muscle? While associations in general are feeling the pressure in engaging volunteers, chapters’ pain is more acute. We could go into depth why chapters are struggling however simply put it’s a time/flexibility issue. One counterpunch is to make volunteering fun and appreciated.

Blog
Sep 30
Peggy Hoffman
A new vision for chapters - RAPS

How can you move members and legacy chapter systems into the future? Two associations – one state, one global – used visualization in two different ways to help evolve their models to meet their changing memberships.

Blog
Oct 28
Peggy Hoffman
Naughty school boy erasing I'll try harder on a blackboard

We do a lot work in the area of strengthening components aka chapters. So many times, we are asked to “help them do their job better”. We’ve tried – and in several cases succeeded – in helping associations shift that request to “help them create the job they can do”.  Or in other words, evolve the way chapters operate. This is a tough shift – we know. And it’s an age-old challenge as Jamie Notter recounted in his latest blog post where he offered a story about competitive swimming in the early 1800’s.

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