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Mariner Management & Marketing LLC

Develop Leaders

Slide Deck
Sep 27
Peggy Hoffman

The team is spread out across the state or the region or the country - how can you lead the group effectively? This volunteer development presentation examines the must-haves and tips.

Slide Deck
Sep 17
Peggy Hoffman

What can you do to think differently about engaging members throughout the volunteer continuum? Lots - and it begins with giving yourself permission to play outside the lines. Check out this slide deck for ideas.

White Paper
Jun 25
Peggy Hoffman

It’s a given that today's members have the ability to go "guerrilla" – thanks in part to social technologies – to make significant contributions in unconventional ways. And we in associations can react one of two ways: channel our inner Jane Goodall or act like poachers. Lindy Dreyer and I called on our best Jane “impersonations” to encourage association pros in our #MMCCon session to think of guerrilla volunteers as extensions of our communities. Use this handout to chart your own path for "going guerrilla".

Blog
Jun 25
Peggy Hoffman

It’s a given that today's members have the ability to go "guerrilla" – thanks in part to social technologies – to make significant contributions in unconventional ways. And we in associations can react one of two ways: channel our inner Jane Goodall or act like poachers. Lindy Dreyer and I called on our best Jane “impersonations” to encourage association pros in our #MMCCon session to think of guerrilla volunteers as extensions of our communities.

Video
Apr 14
Peggy Hoffman

"Coaching Skills for Leaders" panel discussion at American Association for Diabetes Educator's Leadership Forum 2014.

Blog
Mar 16
Peggy Hoffman
Little girl looking down the road

Elizabeth Engel and I are on a bit of a road tour to advance the idea that we in the association biz can attract and enthrall the new volunteer. The question we hear often is to implement the model ...

Blog
Feb 08
Peter Houstle

As Jack Welch, management guru and former CEO of GE noted, “You can’t manage what you don’t measure.” We would add an important corollary to his observation: “You manage what you measure.” The latter is especially important because most associations’ chapters typically count the metrics that are easy to count rather than the metrics that should be counted. Those metrics, in turn, tend to be the primary drivers of the chapter’s activity, often leaving critical areas un-served or under-served.

Membership count, renewal percentage, event attendance, contribution to reserves, etc. usually lead the measurement parade for chapters. Few chapters, however, make the performance measurement leap made by many in the private sector, which looks at less obvious, but extremely important metrics such as market penetration, net prompter score and customer (member) engagement.

Blog
Feb 01
Peggy Hoffman
Hand to icon - person to computer

Some would say that virtual volunteering dates back to the 70s (see Wikipedia’s entry re Project Gutenberg), others see it as a relatively new type of volunteering for those who don’t want to commit to in-person volunteering.

Blog
Jan 21
Peggy Hoffman
people clapping

When a roomful of volunteers stands and applauds the staff, the meaning is clear. Pure appreciation. When this happens at the end of 2-day leadership conference, the message is the conference rocked...

Blog
Jan 19
Peggy Hoffman

Wondering how to jumpstart volunteering in your association? Here's an ASAE session for you.

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