As we wrap up a year and move into the new year, there are questions flying over on ASAE Collaborate. Like the recent exchange on Components all around chapter structure and support. We understand how benchmarking is a useful tool ... so here's a handy infographic on chapters and link to the full benchmarking study.
We do a lot work in the area of strengthening components aka chapters. So many times, we are asked to “help them do their job better”. We’ve tried – and in several cases succeeded – in helping associations shift that request to “help them create the job they can do”. Or in other words, evolve the way chapters operate. This is a tough shift – we know. And it’s an age-old challenge as Jamie Notter recounted in his latest blog post where he offered a story about competitive swimming in the early 1800’s.
The Power of A is why we are association professionals and built our business in this transformative industry. We see the power of A throughout the year as associations programs and efforts reach individuals around the globe from setting standards and guiding regulations and legislation to innovating products and processes to extending a helping hand. The power of A is on full display as the country attends to Hurricane Harvey.
If you have chapters - geographic components of any form - join us for a full day of conversation focused entirely on how to "LeverageChapters. We're calling it CEX: Association Component Exchange. The "We" is a group of curious component relations professionals with hosts Billhighway and Mariner.
#FSAE17 is the first of 3 stops this summer to share what we discovered in the ASAE Foundation research on optimizing association volunteerism through mutually beneficial programs. Here's a look at what we're sharing.
I was leaving the gym this morning when I encountered a trio on the elevator. The young man looking down at sandal-clad feet said to me “my mother has bunions too.” His mother immediately shushed him and turned to apologize as I laughed and said and “she probably doesn’t like hers any more than I do mine, does she?” The mother said so sorry, he has autism and just says things. My immediate reaction was there’s no need to apologize or explain; the beauty of our America is our diversity.
Most of us know how much our chapters cost (staff support, rebates/grants, training programs, tech platforms, etc.), but few seem to have a good handle on the actual return on that investment. To help us develop a rational model by which associations might assess the financial value generated by chapters, we’ve launched the Chapter ROI Project and we’re inviting association execs to contribute to a Chapter ROI Valuation Matrix.
Showing #VolunteerLove is a winning strategy for driving member engagement. Why? Because volunteering is the stickiest type of member engagement. We need to get beyond rewards and recognition to show #VolunteerLove. That was the message of the ASAE Membership Section Council webinar, Driving Member Engagement by Showing #VolunteerLove.
What do trends in streaming services and TV purchases have to do with chapters? Well maybe we should say member components rather than chapters. And the answer is provide an important lesson.
Don't you love experiments? Don't you really love when someone else is in charge and gives you a front row seat to both participate and learn? It seems that 2017 might be ASAE's year for playing that role.
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