That question is an ongoing conversation between associations and their chapters that is often complicated by differing state restrictions and the comfort levels of members regarding in-person events, leaving associations with no clear answers.
If the pandemic this past year taught us one thing, it is that local chapters are definitely still relevant. Chapters have been essential contributors to our association’s bottom line delivering member value via education, volunteering, and networking.
So here we are, heading into a new year (and decade!) with a mixture of optimism and trepidation (yes, I put optimism first 😊). So many questions: What does 2021 hold for us? How will this past year affect – positively or negatively – our associations, our chapters, our volunteers, our staff, even our own […]
For many of us working in component (chapter) relations, there are days when our answer is a resounding yes, and others where it’s more of a whispered maybe. The fact is that the role of components (e.g., geographic groups chartered or affiliated) is changing which in turn impacts the answer for each association.
What does it mean to coach your volunteers? We are being called to shift our approach to volunteer management from command and control (here’s what you should do) to a coaching mindset where we support and guide our volunteers to meet the change head-on.
Mariner Management & Marketing is your partner in helping association volunteers and staff create the greatest possible value for your members and in ensuring the long term health and growth of your association.