Innovation

For many the new year brings new resolutions most of which are about change. While we focus on the need to change, we sometimes skip over setting ourselves up for change. This can be doubly so when we look at change in our associations and in our chapters.

We opened Mariner at the start of 2002. It was a bold new year’s resolution. We set out to build a business that catered to association chapters and their volunteers.

Is 2020 the year to try harder and finally “fix” your chapters? Before you put that new year’s resolution down on your list (again), ask a different question. Should we be fixing or experimenting? If we didn’t have chapters and were creating them, would we follow the playbook written in the 1960s or the playbook for the 2020s?

According to the 2019 Chapter Benchmarking Study, the trend looks more like it’s about closing chapters. But that’s not the story over at PEN America, a literary organization with nearly 100 years of history. They launched new chapters in six focus regions.

Incorporating volunteering into your job search strategy is a win-win for you and the organization you volunteer for. Remember to treat your volunteer work as seriously as you do your paying job. This according to HR guru Barbara Mitchell in Associations Now. Here advice supports the blog I wrote a number of months ago. In […]

In an attempt to help our chapters and components improve we often do sessions and load up portals with best practices. Tools, templates and case studies that tell our chapters “here is the way to do it for success.” Here at Mariner, we are fond of replacing “best” with “effective”. Maybe though we need to […]

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Mariner Management & Marketing is your partner in helping association volunteers and staff create the greatest possible value for your members and in ensuring the long term health and growth of your association.

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Mariner Management & Marketing provides association management, volunteer coordinator and leadership development information for associations and non-profit organizations.