“Associations are at an inflection point. The conditions are in place to drive associations toward a renaissance, a new Golden Era, where associations will have even greater relevance within their fields. But to thrive in this new environment, associations will have to develop new strategies and structures to evolve to the macro changes that are taking place.” Powerful words by Don Neal of 360 Live Media
Mariner Management in collaboration with Billhighway and researcher Kevin Whorton, Whorton Marketing & Research, launched this second edition of the chapter benchmarking study in late 2018. The survey was designed to gather industry data about association chapter programs. We also wanted to fuel the dialogue on what makes an effective chapter—and an effective chapter/association relationship. […]
Did it sneak up on you again? National Volunteer Week 2019? April 7 is the kick-off. Don’t despair. Here are some quick actions: Social Media Shout-outs Get your staff together for a picture and hold up a sign saying thank you. Post to Instagram, LinkedIn etc. with #NVW #VolunteerLove. Grab a bunch of volunteer pictures […]
The Power of A is why we are association professionals and built our business in this transformative industry. We see the power of A throughout the year as associations programs and efforts reach individuals around the globe from setting standards and guiding regulations and legislation to innovating products and processes to extending a helping hand. The power of A is on full display as the country attends to Hurricane Harvey.
Here is a mere sampling of responses:
Did #NVW17 sneak up on you? There’s still time to act. Below are a few last-minute ideas. A week recognizing volunteers is nice but really showing #VolunteerLove means a commitment to your volunteers all 52 weeks a year.
Mariner Management & Marketing is your partner in helping association volunteers and staff create the greatest possible value for your members and in ensuring the long term health and growth of your association.