Chapter Performance Dashboard: Right Side Up

As Jack Welch, management guru and former CEO of GE noted, “You can’t manage what you don’t measure.” We would add an important corollary to his observation: “You manage what you measure.” The latter is especially important because most associations’ chapters...
Membership Count Myopia

Membership Count Myopia

Joe Romenieckis’ January 29 article in Associations Now – Looking Beyond the Membership Numbers – highlights a common issue on the world of associations – Membership Count Myopia. Because we tend to manage what we measure, and associations always measure...
The Stain of Dirty Data

The Stain of Dirty Data

Big Data, n.: the belief that any sufficiently large pile of s— contains a pony. In a recent Washington Post article, Samuel Arbesman shared the tweet above and debunked Five Myths about Big Data including the misconceived notion that “Bigger data is better. ” “In...
Mobile Chapters: The Next Wave

Mobile Chapters: The Next Wave

Mobile continues to change how we do business as it makes new opportunities accessible: “As Internet-enabled smartphones and other mobile devices move rapidly down the cost curve, they will enable vast new applications and sources of value. A harbinger of the value to...
When Times Get Tough, The Tough VOLUNTEER!

When Times Get Tough, The Tough VOLUNTEER!

In difficult economic times, moving your resume (electronic or paper) to the top of the pile is extraordinarily difficult if not impossible, and the resume pile in hard times often resembles Mt. Everest. But as every successful sales person knows, face-time, not...