When chapters create experiences worth talking about, growth becomes the natural result.
Despite what we’ve always believed, successful chapters do not grow primarily through membership drives, discounts, or referral campaigns; they grow because they create experiences that make members feel connected, valued, and engaged.
In this webinar, Peggy Hoffman offers advice on how you can achieve chapter growth by focusing on vibrant community experiences rather than traditional recruitment campaigns.
Watch the webinar: Growing Chapters that Attract Members — re:Members
Don’t have time to watch? Check out this recap for a quick summary of the highlights and takeaways.
Additional Resources:
- Download the slide deck (pdf)
- Read webinar recap: Growing Chapters That Attract Members: Turning Experience into Results
- Download the 2025 Chapter Performance and Benchmarking Report
- Read How to Identify and Prevent Member Churn Before It Happens (AssociationsNow)
- Read What Satisfying Member Needs Means Now (AssociationsNow)