We know that chapters are often in the position to pivot more readily than national when the need arises. We’ve seen it happen over and over again especially in 2020. So now the question is how can we harness that agility on a larger scale?

The shift to virtual has placed an even greater emphasis on the importance of leveraging technology at the local level.

We’re halfway through this unusual and, often unsettling, year where we’ve had to regroup and rethink how we do things. On July 16th, association pros gathered – virtually of course – to share what lessons have been learned, what ideas have been tried, and what solutions were found along the way. And to brainstorm on […]

In this virtual workshop, we share how you can teach and resource your chapters to better engage members. Are you meeting your members where they’re at in their career? Are your chapters? We know depending on the stage of their career, your members have different needs and wants. This virtual workshop will be a deep […]

Mark your calendars: National Volunteer Week is April 19-25th! It’s the perfect opportunity to start thinking about ways to show your chapter volunteers the appreciation they deserve all year-round. Volunteering is one of the stickiest forms of member engagement, and happy volunteers can keep your association chapters on track for years to come. Given that […]

  With more than 1,500 clubs and 185,000 members, a membership drop of 2% year over year for 15 consecutive years can really impact your bottom line, leaving you with a crisis on your hands. Rick Rangel, Director of Growth at the Northern California Golf Association (NCGA) had chapters that were drowning. NCGA was at […]

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Mariner Management & Marketing is your partner in helping association volunteers and staff create the greatest possible value for your members and in ensuring the long term health and growth of your association.

Mariner Management & Marketing provides association management, volunteer coordinator and leadership development information for associations and non-profit organizations.