Resources
Mariner resources include blog posts, videos, white papers, case studies and slide decks for associations, their members and volunteers.
Blog Posts
Chapters Impacting the 2020 Census
The 2020 Census has been in the news for many reasons. Many are talking about. And some are taking that talk to action. The Alabama, Illinois and Texas Chapters of American Academy of Pediatrics are among those taking action. They have been working hard to promote participation in the 2020 census. And that’s good for children.
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Setting Chapters Up for Change
For many the new year brings new resolutions most of which are about change. While we focus on the need to change, we sometimes skip over setting ourselves up for change. This can be doubly so when we look at change in our associations and in our chapters.
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Marking 18 years of supporting Associations
We opened Mariner at the start of 2002. It was a bold new year’s resolution. We set out to build a business that catered to association chapters and their volunteers.
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On-demand Learning for CRPs
A Year of Webinars! Most free, on-demand. Covering topics on association chapters and volunteers.
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Chapters in 2019, Looking ahead to 2020
While more is still written about membership, events and technology, chapters did merit coverage in 2019 from a couple of the association’s leading sources. In case you missed some, here a few articles worth a look (or maybe a second look). As you peruse, just maybe there is a tip or strategy for 2020.
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Chapters in Crisis: A Way Forward
Sit back and enjoy this new series of posts from Billhighway decoding crises we see (and feel) in chapters. The series covers all kinds of troublesome scenarios from chapter financial mismanagement, fraud and cybersecurity attacks to AWOL or unprepared chapter officers and everything in between.
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Try Harder or Try Different: 2020 Resolution for Chapters
Is 2020 the year to try harder and finally “fix” your chapters? Before you put that new year’s resolution down on your list (again), ask a different question. Should we be fixing or experimenting? If we didn’t have chapters and were creating them, would we follow the playbook written in the 1960s or the playbook for the 2020s?
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Starting Chapters? In 2019?
According to the 2019 Chapter Benchmarking Study, the trend looks more like it’s about closing chapters. But that’s not the story over at PEN America, a literary organization with nearly 100 years of history. They launched new chapters in six focus regions.
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Association Renaissance: A call for 2020
“Associations are at an inflection point. The conditions are in place to drive associations toward a renaissance, a new Golden Era, where associations will have even greater relevance within their fields. But to thrive in this new environment, associations will have to develop new strategies and structures to evolve to the macro changes that are taking place.” Powerful words by Don Neal of 360 Live Media
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Reports & Tools
Whitepapers
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Evaluating the Health of Your Association’s Chapter Program
A healthy chapter program delivers valuable benefits for an association. It drives member engagement, member satisfaction, and overall member growth. In this paper, you’ll discover practical ideas and approaches to help you evaluate your chapter program’s health and pinpoint ways to strengthen it.
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2019 Chapter Benchmarking Report
Mariner Management in collaboration with Billhighway and researcher Kevin Whorton, Whorton Marketing & Research, launched this second edition of the chapter benchmarking study in late 2018. The survey was designed to gather industry data about association chapter...read more -
Evolution of the Chapter [White Paper]
Chapters have been around as long as associations and in quite a few instances pre-date their respective national/international association. The need to have the face-to-face “in my neighborhood” connections remains strong. What’s changed is the need for a...read more Fully Developing Your Volunteer Workforce – Handout
Fully Developing Your Volunteer Workforce – handout for #FSAE17 session.
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Includes 5 key findings of the ASAE Foundation research, drivers for
volunteer satisfaction, and a tool for gauging your volunteer program.-
Bright Lights, Vibrant Components
The dashboard indicator concept flashes visual signs of organizational health. See how this tool can monitor key success factors and warn of problem areas that need fixing. Download the report for more information.
read more Are Chapters Worth The Effort: 2016 Chapter Benchmarking Report
The first Chapter Benchmarking Study sought to shed light on association chapter programs from structure to support to measurement. In this report you’ll find data on a standard practices regarding membership, programming, requirements and metrics for chapters as well as insight on questions such as are chapters still relevant, are associations making changes to chapters and how do we evaluate our chapters.
read moreAssociation Components Commonly Used Terms
Within the association community, we have many terms for our member communities that are somewhat vague and too often used interchangeably. This info sheet is intended to provide a guide for understanding the terms commonly used to refer to member communities and their relationship with a lead organization. Sources include Component Relationship Handbook (ASAE), IRS and Association Law Handbook (ASAE).
read moreASAE 2006 Chapter ROI Report
In 2006, ASAE’s Component Section Council reached out to members to ask how they determined the ROI for their chapters. The results were mixed. That is to say, that hard numbers were rarely reported, but chapters were nonetheless credited with moving mission and members.
read moreA Checklist for an Energetic Volunteer Workforce
What makes us different than any other organization is our members!
What makes us successful is engaging those members!
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