Resources
Mariner resources include blog posts, videos, white papers, case studies and slide decks for associations, their members and volunteers.
Blog Posts
What is CEX and why you should care
So you work with that group of groups – chapters, councils, affiliates around the country or globe. And you have questions. And a few frustrations? And maybe a story or two of a chapter that broke records? Component Exchange Conference, CEX19, is where you...read more-
Virtual Chapters: Are they a viable alternative?
The jury is still out on this question. You see virtual isn’t a slam dunk. It doesn’t necessarily solve the connection issue. It still requires passionate volunteers, albeit fewer. It still must deliver value. For NIGP, the Institute for Public Procurement, the vote...read more -
Tracking Chapter Effectiveness: Dashboards
In the latest Chapter Benchmarking study (report to be released in fall 2019), associations indicate they do track chapter performance — and they struggle with how to share and use the data they collect. We can’t help chapters improve performance, if we...read more -
7 Ways Chapters Have Succeeded in Volunteer Recruitment
We have traveled around the country doing chapter leader workshops and can report that there are chapters succeeding in building volunteer engagement where other chapters struggle. What’s in their playbook? (1) Have a person or team who’s focused on building the...read more -
A Different Take on a Chapter Structure
It started from nothing … just a Meetup group coupled with lots of outreach through LinkedIn. I’m talking about the CXPA Baltimore/Chesapeake Network. CXPA is the Customer Experience Professionals Association founded in 2011. As a young organization representing a...read more -
Evolution of the Chapter [White Paper]
Chapters have been around as long as associations and in quite a few instances pre-date their respective national/international association. The need to have the face-to-face “in my neighborhood” connections remains strong. What’s changed is the need for a...read more -
A Call to End Best Practices for Chapters?
In an attempt to help our chapters and components improve we often do sessions and load up portals with best practices. Tools, templates and case studies that tell our chapters “here is the way to do it for success.” Here at Mariner, we are fond of replacing “best”...read more -
Chapters & Membership Growth – Yes, they Go Together
Chapters can play a key role in membership and revenue growth for your association. They can help you reach new audiences, provide community, and nail retention. And they can be valuable influencers. Here are a few examples – from associations. We’re exploring these...read more -
Volunteering on the Rise
The Corporation for National and Community Service report highlights a resounding 6% increase in volunteering over the previous year. The numbers are impressive: 30.3% of adult Americans volunteer at least once a year, 77.4 million Americans volunteered 6.9 billion...read more
Reports & Tools
Whitepapers
-
Evolution of the Chapter [White Paper]
Chapters have been around as long as associations and in quite a few instances pre-date their respective national/international association. The need to have the face-to-face “in my neighborhood” connections remains strong. What’s changed is the need for a...read more Fully Developing Your Volunteer Workforce – Handout
Fully Developing Your Volunteer Workforce – handout for #FSAE17 session.
read more
Includes 5 key findings of the ASAE Foundation research, drivers for
volunteer satisfaction, and a tool for gauging your volunteer program.-
Bright Lights, Vibrant Components
The dashboard indicator concept flashes visual signs of organizational health. See how this tool can monitor key success factors and warn of problem areas that need fixing. Download the report for more information.
read more Are Chapters Worth The Effort: 2016 Chapter Benchmarking Report
The first Chapter Benchmarking Study sought to shed light on association chapter programs from structure to support to measurement. In this report you’ll find data on a standard practices regarding membership, programming, requirements and metrics for chapters as well as insight on questions such as are chapters still relevant, are associations making changes to chapters and how do we evaluate our chapters.
read moreAssociation Components Commonly Used Terms
Within the association community, we have many terms for our member communities that are somewhat vague and too often used interchangeably. This info sheet is intended to provide a guide for understanding the terms commonly used to refer to member communities and their relationship with a lead organization. Sources include Component Relationship Handbook (ASAE), IRS and Association Law Handbook (ASAE).
read moreASAE 2006 Chapter ROI Report
In 2006, ASAE’s Component Section Council reached out to members to ask how they determined the ROI for their chapters. The results were mixed. That is to say, that hard numbers were rarely reported, but chapters were nonetheless credited with moving mission and members.
read moreA Checklist for an Energetic Volunteer Workforce
What makes us different than any other organization is our members!
What makes us successful is engaging those members!
read moreVolunteer Adhocracy in Action
Activate an adhocracy to meet your member-volunteer needs. The why is clear as ASAE’s Decision To Volunteer
read more
and many other surveys tell us volunteers are looking for smaller, less
time-intensive options and virtual jobs.This worksheet helps you
translate traditional roles into micro roles.Volunteer Coordinator: Chapter Resource
An important key to your chapter’s success is cultivating volunteers and leaders. Perhaps the most important indicator for success is strong, enduring leadership. This is no easy task. Successful chapters are turning to a different model – one that focuses on developing a talent pool of members who are willing and able to assist on short-term and bite-sized volunteer opportunities.
read more
Contact Us
Mariner Management & Marketing is your partner in helping association volunteers and staff create the greatest possible value for your members and in ensuring the long term health and growth of your association.
