Resources
Mariner resources include blog posts, videos, white papers, case studies and slide decks for associations, their members and volunteers.
Blog Posts
A Call to End Best Practices for Chapters?
In an attempt to help our chapters and components improve we often do sessions and load up portals with best practices. Tools, templates and case studies that tell our chapters “here is the way to do it for success.” Here at Mariner, we are fond of replacing “best”...read more-
Chapters & Membership Growth – Yes, they Go Together
Chapters can play a key role in membership and revenue growth for your association. They can help you reach new audiences, provide community, and nail retention. And they can be valuable influencers. Here are a few examples – from associations. We’re exploring these...read more -
Volunteering on the Rise
The Corporation for National and Community Service report highlights a resounding 6% increase in volunteering over the previous year. The numbers are impressive: 30.3% of adult Americans volunteer at least once a year, 77.4 million Americans volunteered 6.9 billion...read more -
Chapter Awards Can Motivate
In May, my friend and I did our annual triathlon. As I checked the stats upon crossing the finish line, it looked like I was just one of many. Then I heard my name called out as a winner in my age group. I was elated. It’s awesome to run the race and finish....read more -
How one association proved their Chapter ROI
Do the dollars and time spent supporting chapters drive measurable, bottom-line value? That is a question we hear frequently. Almost as frequently we hear the response “I don’t know”. There is a way to answer that question. It will take data mining and some time spent...read more -
Where Virtual meets F2F: Chapter Workshop
Does any of this sound familiar to your organization? Your chapters are struggling to get people to attend in-person meetings, so they want to start webinars and are begging to let you use national webinars. Times have changed and so have the number of functioning...read more -
Last Minute Quick Wins to Celebrate National Volunteer Week
Did it sneak up on you again? National Volunteer Week 2019? April 7 is the kick-off. Don’t despair. Here are some quick actions: Social Media Shout-outs Get your staff together for a picture and hold up a sign saying thank you. Post to Instagram, LinkedIn etc. with...read more -
The Case for Virtual Chapters
A 2017 study from Upwork and Freelancers Union predicted more than half of the workforce will do freelance work in the next decade. Nearly 50% of millennials are freelancing already. A study of 1000 hiring managers also reported they expect up to 38% of full-time...read more -
Let’s cut “Through the Noise” on member engagement
On January 7, Mariner president & executive director Peggy Hoffman sat down with Ernesto Gluecksmann and Caroline Broder of Through the Noise podcast to talk about member/volunteer engagement. She also covers to empower your members, as volunteers and through...read more
Reports & Tools
Whitepapers
Fully Developing Your Volunteer Workforce – Handout
Fully Developing Your Volunteer Workforce – handout for #FSAE17 session.
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Includes 5 key findings of the ASAE Foundation research, drivers for
volunteer satisfaction, and a tool for gauging your volunteer program.-
Bright Lights, Vibrant Components
The dashboard indicator concept flashes visual signs of organizational health. See how this tool can monitor key success factors and warn of problem areas that need fixing. Download the report for more information.
read more Are Chapters Worth The Effort: 2016 Chapter Benchmarking Report
The first Chapter Benchmarking Study sought to shed light on association chapter programs from structure to support to measurement. In this report you’ll find data on a standard practices regarding membership, programming, requirements and metrics for chapters as well as insight on questions such as are chapters still relevant, are associations making changes to chapters and how do we evaluate our chapters.
read moreAssociation Components Commonly Used Terms
Within the association community, we have many terms for our member communities that are somewhat vague and too often used interchangeably. This info sheet is intended to provide a guide for understanding the terms commonly used to refer to member communities and their relationship with a lead organization. Sources include Component Relationship Handbook (ASAE), IRS and Association Law Handbook (ASAE).
read moreASAE 2006 Chapter ROI Report
In 2006, ASAE’s Component Section Council reached out to members to ask how they determined the ROI for their chapters. The results were mixed. That is to say, that hard numbers were rarely reported, but chapters were nonetheless credited with moving mission and members.
read moreA Checklist for an Energetic Volunteer Workforce
What makes us different than any other organization is our members!
What makes us successful is engaging those members!
read moreVolunteer Adhocracy in Action
Activate an adhocracy to meet your member-volunteer needs. The why is clear as ASAE’s Decision To Volunteer
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and many other surveys tell us volunteers are looking for smaller, less
time-intensive options and virtual jobs.This worksheet helps you
translate traditional roles into micro roles.Volunteer Coordinator: Chapter Resource
An important key to your chapter’s success is cultivating volunteers and leaders. Perhaps the most important indicator for success is strong, enduring leadership. This is no easy task. Successful chapters are turning to a different model – one that focuses on developing a talent pool of members who are willing and able to assist on short-term and bite-sized volunteer opportunities.
read moreGuerrilla Volunteering – Tips to Embrace
It’s a given that today’s members have the ability to go “guerrilla” – thanks in part to social technologies – to make significant contributions in unconventional ways. And we in associations can react one of two ways: channel our inner Jane Goodall or act like poachers. Lindy Dreyer and I called on our best Jane “impersonations” to encourage association pros in our #MMCCon session to think of guerrilla volunteers as extensions of our communities.
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