Chapters: Are They Worth The Effort?

The 2016 Chapter Benchmarking Study published by Mariner Management addressed many questions about the structure and operations of geographic chapters, but one question remained unanswered, “How do we determine the appropriate budget for chapter support?” In response, a follow-up project was initiated with a number of associations who participated in the benchmarking study to develop an ROI calculation template by which associations could monetize the value of geographic chapters and establish a more rational basis for the allocation of resources to support those chapters. In this webinar, you’ll receive the latest road tested version of the new template to create a preliminary valuation of your chapters.

Tags: Chapter