As a general rule, associations define “chapters” as components operating within a certain geographic boundary (country, region, state, metro). While they vary in structure, chapters exist to give associations a local presence where a shared vision and mission can...
Professional associations say they’re here for their members but often miss the mark when it comes to meaningful support. This gap can breed disenchantment, leading to decreased engagement and, ultimately, the departure of valuable members. In the article below...
Volunteers are the lifeblood of any association—but let’s face it, the old-school volunteer systems don’t always cut it anymore. On September 26, 2025, Peggy Hoffman, FASAE, CAE, chatted with Kelly Whelan from Higher Logic’s The Member Engagement Show to explore how...
The 2025 edition of the Association Evolve Journal came out earlier this year! Once again, Mariner SME’s Peter Houstle and Peggy Hoffman were invited to share their insights, drawing from their extensive experience in volunteer management. Download the journal to read...
Question: How do you know if your chapter program is truly healthy? And how do you diagnose areas in which your chapter network needs repair? Ok, that’s two questions, but the dilemma still stands. If you can’t visually identify what’s working and what’s not working...
Two articles … two views on membership. One is it’s up. The other is it’s down. Which one is correct? Both. Yes, member engagement has struggled in the past few years, but 2024 is looking better and better, especially for those who embrace the new age of...
